Display form holder



Aug; 10, 1937.

L. KALVIN DISPLAY FORM HOLDER Filed April 11, 1936 INVENTOR 1M4, KaiwwRNEYs Patented Aug. 10, 1937 PATENT OFFIQE 2,089,266 DISPLAY FORMHOLDER Louis Kalvin, New York, N. y.

Application April 11, 1936, Serial No. vases 3Claims. o1. 24 s4) v Thepresent invention relates to display forms and holders therefor wherebyvarious kinds of articles suchffon'examplfe, as the brassieres shown onth e accompanying drawing, may be exhibited froinsuitable supports such,for example, asthe'fioor stand'ardsgor other rigid supports employed instores, shop windows and sim-, ilar places for -the display of articlesfor sale. In a general way, my invention contemplates simple andeffective means for mounting the displayed articles on a rigid support,and for this purpose my invention has for its object to provide adisplay form of improved construction and a holder therefor of improvedconstruction whereby the articles may be set up with little or noefi'ort, to provide a pleasing display. For this purpose, my inventioncontemplates a holder which is constructed to be securely mounted on arigid support or standard and to securely mount a display form or thelike which is suitably constructed for the purpose. More specificobjects of invention will'appear in the specification, theconstructional features relating thereto bein recited in theclaims.

In the drawing: V

Figure 1 is a perspective view of a conventional floor standard uponwhich a number of my improved display forms and holders have beenmounted for the display of brassires, said forms and holders beinghidden from the eye of an approaching observer while presenting thearticles in full view.

--,Fig'ure 2 is an enlarged'top plan View of one of the holders, thestandard and portions of the display form -with attached brassiere beingshown in cross-section.

Figure 3 is an enlarged perspective view from the rear of the holderdetached and with the display form carried thereby.

Figure 4 is a front elevation of the holder detached, the form-grippingbranches of the form support being represented in compressed position bybroken lines.

For the purposes of illustration, Figure 1 of the drawing shows arigidly constructed support in the form of a floor standard ofconventional form which comprises a circular base I, and a vertical rod2 with a removable knob 3 at the top. Detachably but securely mounted onthe upright rod 2, are a plurality of holders for display forms whichare detachably but securely mounted on the form-supporting portions ofsaid holders, the displayed article in the form of a brassire beingplaced in position on each of the display forms. In its particular formshown on the drawing for theipurpose of illustration, my improved holderfor display forms is constructed of a single strand of resilient'wireand comprises in a compact form an attachment portion which isconstructed to securely engage spaced portions of 5 upright 2 or otherrigid'support; a form-supporting portion constructed to positivelyengage widely spaced abutments of generous breadth or proportion; and aconnecting portion for uniting said attachingand form-supportingportions in 10 spaced relation to each other, said portions being sorelated as to provide within a small space a substantially rigid mountfor the display form. For this purpose, the strand of wire is providedwith a wide return bend 4 midway of its length 15 which forms a U-shapedform-supporting portion or frame with legs or branches 5, both branchesof the wire being bent rearwardly at right angles at 6 to formrelatively shorter connecting bars 7 between the right-angled bends 6and two other 20 right-angled bends 8 for providing integrally formedspring clips which have the planes of their loops arranged approximatelyin parallelism with each other and which have these loops locatedpreferably in 'a common plane parallel to 5 the U-shaped frame 4, 5,5 sothat a bar or rod. such as 2 may be locatedin both loops and frame 4, 5be held in'parallel to; such rod. For this purpose, a; clip-formingportion in each branch of the wire includes one leg 9 of each clipextending between right-angled bend 8 and a hair pin bend l0 and theother leg I l of said clip which extends from the bend l0 in approximateparallelism with leg 9 andprovidedwith a rearwardly defiectedextremitylla to facilitate its movement into engagement with a fixed or rigidsupport by a lateral movement of the holder. In the present embodimentof my invention, the legs 9, 9, of the spring clips are provided withdepressions 9a, So, for positively positioning the holder on a rod suchas the upright 2. Referring more especially to Figure 2 of the drawing,one form of my improved display forms is shown in its adaptation for usewith a form holder of the character described above for the display ofbrassieres. Thus the display form shown therein is constructed ofstifiened sheet material composed, for example, of cotton sheetingapplied to either or both surfaces of a layer of burlap, said materialbeing sized and shaped to provide relief portions [2 which projectforwardly from a flat band or transverse portion l3 of the stiifenedmaterial. Preferably, the flat band 13 is made of relatively smallerwidth than the marginal edges of the relief portions, said marginaledges being encased in a heavy tape or piping and arranged substantiallyin a common plane with the band l3 when the form is not flexed undertension. As indicated in Figure 3 of the drawing, the relief portions l2are suitably formed to have a brassire applied directly to their outersurfaces and require no interposed padding for filling out the contourof the brassiere, and for this purpose, the display forms are made ingraded sizes and different types. For the purpose of accommodating amoderate degree of flexing in the display form from the center outwards,portions of the human bust may be more closely simulated, wire or otherinflexible material is not employed in the marginal borders of therelief portions of: the form band portions of the material. Inconsequence of this construction, the form is rigidly reenforced onlyover the area which is lateral abutment with the form-supporting portionof the holder which engages the fiat band 13- along its upper and loweredges and hence is not rigidly reenforced beyond the curved lines l3a,13a, '(see Figure '3) which define the ends of the flat band l3 from therelief portions 'I'Z. Under these conditions, .as indicated in Figure 2,when the strings of the brassiere-are drawn taut across the upright 2,the outer ends of the form are displaced somewhat towards the rear andtherefore more nearly simulate the natural contour of the bust. Securedto the top and bottom edges of the flat strap I3 of the display form isa'band or retainer [4 which forms a pocket or recess between itself andsaid strap l3 for receiving the U-s'haped frame or form-supportingportion of the holder.

- As shown in Figure 4 of the drawing, said "U- shaped frame issufficiently yieldable to permit it to be contracted to broken lineposition by pressure applied to the connecting bars 1', 1., in whichposition said frame is readily introduced into the pocket orrecesswherein it is permitted to expand against the spaced abutmentsformed by the joints between the top and bottom edges of the loand I4and the strap [3. c

, ,It will be understood that the foregoing description of a simple andeffective embodiment of my invention exemplifies .an improved cons'truction and arrangement of cooperating parts which may he variouslymodified within the meaning and scope of the appended claims. In use, myimproved display .form holder .pro-

vides a substantially rigid and securely fastened connectionbetweendisplay form and a rigid support or standard withina smallcentral area represented by the flat strap 13 without interfering inanyway with the ,yieldable displacement of structurally self-competentrelief portions attached thereto which facilitate a more naturalarrangement of the articles on display and thereby produce more pleasingeffects on the observer's eye than is usually the case. Furthermore, theuse of makeshifts for padding out the articles on display is eliminatedwhile at the same time the correct arrangement and disposition of thedisplay forms is greatly simplified in such a wayas to economize timeand labor. As shown in Figure 1 of the drawing, the forms may bearranged in various positions and arrangements, and as indicated at themiddle height of standard 2, the

"skeletonized form of the holder permits an opposite arrangement of twoof the display forms.

I claim:-

1. A form holder constructed of an integral strand of resilient wirecomprising a substantially U-shaped portion compressible for insertioninto a-pocket in the form and expansible into engage- I ment with thecorners of said pocket, folded end portions forming clips arranged inparallelism with the respective legs of said U-shaped portion andconstructed for attachment to a fixed sup: port parallel to the planeofsaid U-shapedqportion, and straight portions extending transverselybetween said folded end portions and I branches of said U-shapedportion;

2. A form holder constructed of integral 1 strand of wire comprising asubstantially llshaped compressible portion for engaging the form tohold it in display. position, and folded end portions spaced apart andforming single; loop spring clips arranged to have the planes of theirloops in parallelism and .set at right angl s to said U-shaped portionandhaving :said loops superposed in spaced relation for detachably engaging spaced portions of a fixed support between the loop shanks. j a

3. A form holder constructedof integral strand of wire corn-prising a Vsubstantially U shaped compressible portion for engag ingthe form tohold it in display position, and folded end portions spaced apartando-forming single loop spring clips arranged to have the planes of theirloops in parallelism and set at right, angles to said U-shaped portionand having; said loops superposed in spaced relation for detachablyengaging spaced portions of a fixed support between the loop shanks, andconnection bars extending between said folded end portions and thebranches of said U-shaped portion at its open 'endfor offsetting thelatter with respect to the former.

LoUrs'KALvIN.

